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Evangelistic Emphasis

Issue 10 of Bill Aumack's collection

Church Site Emphasis Often Forgotten
What are churches for? What are church websites for? Surprisingly, only a small minority of church sites have any link explaining the gospel. Even fewer explain it in accessible terms relevant to non-Christians. And a tiny percentage of sites carry any testimonies of members. So it is refreshing to see a church site that has been designed with a very clear evangelistic emphasis right from the front page. Rupert Line in Australia manages the Elizabeth Church of Christ site and writes:

"When I first started thinking about the website for our church, I looked around the web for ideas; my wife and I looked at a lot of church sites, to work out what made a good site good, and vice versa. The pastor of the church and I always wanted the focus to be evangelistic, not inward-looking. Very early in my searching, I came across the Web Evangelism Guide. I gobbled it up, and there were many, many fantastic ideas. I then set out to do our site largely based on that. So, there is a church section (quite a large one), but it's very unobtrusive from the home page. There is no jargon on the site, except for a page devoted to explaining it! There is a page to explain the gospel as clearly as I could write it. There is an 'Answers' page, which is growing, and again, tries to give clear, honest answers to common questions. There is a testimony page, but it's called 'Changed Lives'. The testimonies are, as far as possible, written in the style set out in the Guide. There's a page called 'Spirituality' (again, note that it's not 'Religions', but the more catchy 'Spirituality') which compares and contrasts major religions. We tried to make the site as appealing and un-offputting as possible to the non-Christian surfer. The layout is as professional as we could come up, with considering that I am only an amateur web designer."

http://www.elizabethchurchofchrist.org

 

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Please don’t hesitate to contact me if you have questions regarding this topic.

See ya next time,

Bill

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