The Seventh-day Adventist
logo is a trademark of the Seventh-day Adventist Church. You can read about the
Logo and it's Meaning. It is only for official use such as
Seventh-day Adventist church websites. Ministries considering the use of the logo should first read the
Global Identity Standards Manual (a large PDF file). The General
Conference of Seventh-day Adventist reserves the legal right to protect the integrity of the church against misuse or
unauthorized use of the logo. The logo is not for personal use. You can also read the
World Church Website Guidelines.
Spelling
"Seventh-day Adventist" is the correct spelling. The use of SDA is to be avoided, with "Adventist"
being the promoted abbreviation.
GIF or JPEG
JPEG was designed for photographs and tends to look smudgy on flat surfaces and edges. Not a good choice for
the Adventist logo as it will end up looking smudgy unless the compression is way down resulting in a file size much too big.
GIF is the better graphic format. Read more about this topic on the GIF Colors page before you continue
here.
ALT Tag
Description
Provide a ALT tag description of the logo (i.e. Seventh-day Adventist Logo). Visually impaired and blind
people use website navigators that read these tags to describe what they cannot see.
Other
Backgrounds
The logo does have
a transparent background. However, the transparency does not work for the diagonal edges unless you use a white
background. The problem becomes more apparent when the logo is placed on a dark background. The diagonal row of white pixels,
seen on the left, are not transparent and so they appear white on a dark background. The other dithering colors, also intended
to make the edges look smooth, are based on a white background.
Solving The
Transparency
Problem
One solution is to use the following GIF file, prepared here for the purpose. All the edge dithering has been
erased to transparent. It should be easy enough to change the colors (e.g. the open Bible may be too dark for your
background). Place the logo graphic over the background of your choice, scale the graphic down to the desired size, crop and
save as a GIF file. The next time you open the GIF file you will see that the edges have been dithered for a smoother effect.
The dithering will have been rendered to the background you used.