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The following topics are listed roughly in their recommended reading order with the
more technical topics farther down the list..
Search Engine Misconceptions --
Bill Aumack's newsletter responds to the many questions other webmasters ask him
about search engines and directories which suggest that there are a lot of misconceptions to resolve about search engines
and directories.
Dynamic Sites and Search Engines -- This is
Bill Aumack's introductory newsletter about search engines. Discusses many of the
search engine related problems with javascript, frames, flash and other technologies and how to make them more search engine
compatible.
Search Engine Basics -- Describes how a search engine is made
up of robots, databases and a document retrieval system. A diagram illustrates the basic composition of an internet search engine.
Get Your Site Listed -- How to get your site listed by the search
engines. An important step is to submit your site to the directories that list Adventist churches and ministries. A related topic
is Promoting Your Church Website found in the For Administrators section.
Adventist Listing Directories -- Lists many of the Adventist
and commercial sites that list Adventist church and ministry websites. These sites serve a valuable purpose in getting sites
listed and ranked with the search engines. There are ways to find out what pages are listed in Google's index and to discover
which sites link to yours.
Search Engine Optimization -- SEO is a highly competitive
thriving business. There are a lot of things that the do-it-yourself webmaster can do to achieve excellent results in the search
engines. This page is also worth reading in case you decide to contract a professional SEO expert to give your site an extra
boost.
Google's PageRank Value -- Google was the name of a research project at
Stanford University. PageRank™ was a central topic of the paper and such a success that it soon became a
founding ingredient of the new company. The PageRank™ formula, published at Stanford, is no secret and
should be well understood by all serious students of SEO.
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